Kenya/New Delhi: Bharti Airtel on Wednesday said that its African-arm has launched an online payment system -- PayOnline that will allow its mobile subscribers to use handsets to make purchase online along with Standard Chartered Bank and MasterCard Worldwide.

'While initially launched in Kenya, this product will soon be available across Africa,' the company said in a statement.

PayOnline will allow registered airtel consumers to make online purchases from any site where MasterCard is accepted. The customers will be able to request a one-time virtual card number with the amount of purchase.

Airtel money services platform will generate a special 16 digit number that enables the completion of the transaction. On completion of the transaction, a confirmation message will be sent to the consumer's handset.

'The sustained socio-economic changes witnessed in Africa over the last decade have shown that the continent has the ability to leapfrog conventional systems and embrace innovations on platforms such as the mobile phone,' said N. Arjun, chief projects and transformation officer, Airtel Africa.
 
The global opportunity for mobile payments is growing. According IE Market Research Corporation the global mobile purchases will reach $224.4 billion by 2014.

The PayOnline solution is compatible with all mobile phones and operating systems via a configured update from Airtel customer service.

(Agencies)