As part of the trial offer, Airtel customers in Bhubaneswar and Cuttack can avail a complimentary upgrade to 4G at 3G prices, Airtel said in a statement.
The company will assimilate customer feedback from these early adopters and leverage the initial market response towards strengthening its 4G services in these cities, it added.
Airtel CEO (West Bengal and Odisha) Ravindra Singh Negi said, "As customers in India show an increasing propensity for consuming data services, we at Airtel are excited to take the lead in introducing the market to the power of blazing 4G speeds."
Airtel has also announced go-to-market partnerships with Samsung and Flipkart for 4G devices, the statement said.


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