New Delhi: Airtel subscribers can now dial a single number to access a host of services, including hello tunes and news among others, against the current practice of calling different numbers for different offerings as Bharti Airtel on Sunday announced the launch of a speech recognition-based service in partnership with Nuance Communications at a price of Rs 2 per minute.

This speech recognition-based service, 'One Number, One Voice', can be accessed by Airtel mobile users in India by dialling 54321 and customers will be charged Rs 2 per minute for it, Bharti Airtel and Nuance Communications said in a joint statement.

"As we join hands with Nuance Communications for the launch of our ''One Number, One Voice'' service. We look forward to leveraging their expertise towards delivering an improved ''search and discover content'' experience for Airtel mobile customers across India," Chief Marketing Officer at Bharti Airtel Shireesh Joshi said in the statement.

The speech recognition service on the offer includes Hello Tunes, Airtel Radio, News, Sports and Jokes among others, the company said in a statement.

The service can distinguish between regular callers and first-time callers. Novice callers will get more hand-holding whereas frequent callers will be offered short-cuts, the statement added.

The service currently supports English, Hindi, Tamil and Malayalam and will be rolled out in other languages subsequently.

'One Number, One Voice'' is available for Airtel customers across Madhya Pradesh, Tamil Nadu, Chennai, Kerala, Chandigarh and Uttar Pradesh.

"We are experiencing an unprecedented demand for voice services, as they provide consumers with a fast and intuitive way to access a broad range of content," said Michael Thompson, senior vice president and general manager, mobile division, Nuance Communications.

(Agencies)