Apple has fed the high expectations, with promises by executives that the company's best product pipeline in 25 years is being readied inside its secretive facilities. That's a high bar for a company whose hits include the modern, graphic-based personal computer, the smartphone, the iPod and the tablet PC.
               
Those now ubiquitous gadgets were created under the innovative and famously meticulous eye of Apple co-founder Steve Jobs, who died in 2011. When Chief Executive Officer Tim Cook takes the stage on Tuesday, technology aficionados, investors and rivals will be watching closely to see whether Jobs' handpicked successor inherited the magic touch or whether Apple's winning streak is coming to an end.

Rumors of an Apple smartwatch go back several years, but Tuesday may finally be showtime. The watch, which will reportedly have a flexible screen and come in two sizes, will track its wearer's health and fitness, double as an electronic wallet and of course, display messages.
               
The watch is not likely to go on sale until sometime in 2015 and Apple may not even reveal its price on Tuesday. But with rivals such as Google Inc and Samsung Electronics Co  already entering the smartwatch market, tech-watchers are anxious for Apple to show its cards.
               
"The market has been waiting for Apple's product as the real category-defining product," said FBN Securities analyst Shebly Seyfari.

Apple's smartwatch to have NFC technology: Report

Apple Inc plans to include near-field communication (NFC) in its upcoming smartwatch, according to reports.

The company is also expected to add the technology, which is used to transmit data wirelessly over short distances, to the next version of its iPhone, the paper reported.               

The smartwatch will be offered in two sizes and will have sensors to track and monitor health, people familiar with the device told the paper.
               
However, the smartwatch is unlikely to go on sale this year, the people said.
               
NFC will allow users to make payments for goods and services with credit cards stored with Apple's iTunes digital content store, the report said.
               
Tech enthusiasts are awaiting the launch of Apple's smartwatch. Reports also say that Apple has obtained the trademark for the name 'iWatch' in several countries.