Mumbai: Private insurer Bharti AXA Life Insurance on Monday launched a traditional participating money back plan -- 'Bharti AXA Life Monthly Income Plan'.

"Bharti AXA Life Monthly Income Plan is the first regular monthly income product in our portfolio. This is in line with our brand positioning of 'Jeevan Suraksha ka Naya Nazariya' that has customer centricity and trust at its core," Company Chief Marketing and Operations Officer Mark Meehan said in a statement issued here.

From a financial perspective, he said, a supplementary income can help bridge the gap in meeting the intended goals.

Bharti AXA Life Monthly Income Plan guarantees the policyholder additional monthly income.

The plan also provides the policyholder with life cover, financially protecting the nominee, in case of the unfortunate death of the policyholder.

The private life insurance company is a joint venture between Bharti Enterprises and AXA, leading financial protection and wealth manager.