With his back towards the camera, Kejriwal appears in the ad with a muffler wrapped around his neck and head and praises the efforts of traffic police and volunteers in making the car rationing scheme a success.
Kejriwal, who appears inseparable from the accessory during the winter months, says we need to win the minds of people and advises volunteers not to fight with violators. In the 1 minute 32 seconds advertisement, Kejriwal also narrates the tale of a certain volunteer, who apparently managed to change the heart of an errant motorist by politely nudging him to follow the scheme.

"If you spot a violator, fold your hands and politely remind him. No need to fight or argue. Just tell him that you have probably taken out the wrong numbered car by mistake", Kejriwal says.
Vijender Gupta, Leader of Opposition in the Delhi Assembly, said through the advertisement the ruling AAP was indulging in petty politics, while Congress spokesperson Sharmistha Mukherjee felt it betrayed Kejriwal's scant respect for law and institutions.
The CM's act is unethical and amounts to encouraging people to violate the law, Gupta said. "Technical arguments that the face is not visible won't cut ice. As a citizen he has not set a good example", he said.

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