The book was launched in the presence of conservationists, corporates and publishing sector experts. The book covers the tremendous diversity of mammal species in India from tigers, elephants, rhinos and whales to primates, rodents and bats. Indian Mammals is the extensive and field-ready illustrated guide, for wildlifers by giving details about more than 400 species of mammals found in India.

"Wildlife conservation needs to be encouraged in India and a book like this is ideal for people from all walks of life to learn about the mammals of India. I am very happy to launch this meticulously researched field guide and feel that the fantastic wildlife photographs in the book will encourage many people to love and respect India's mammals." said Anil Kumble.

The event was also attended by Kumble’s brother, Diinesh Kumble for the cause of conservation who also participated in the panel discussion on India's Conservation Story: Charismatic vs. Non-Charismatic Mammals.

Apart from Diinesh Kumble, other members on the panel were Vinay Luthra (PCCF and Chief Wildlife Warden, Karnataka), Anita Nair (Writer), Brinda Malhotra (CSR Head, Aircel), and Vivek Menon with R Sukumar (Scientist CES and Trustee WTI) as the moderator.

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