Dainik Jagran stood out in Category 8 (Group 2) as it received the awards ‘Best Idea to Encourage Print Readership or Engagement’.
The world’s most innovative initiatives to grow audience, revenue, and brand in the emerging multi-platform ecosystem were honoured by the International News Media Association (INMA).

Forty first-place initiatives by media companies were presented Global Media Awards by INMA, highlighted by Sweden’s Svenska Dagbladet taking home the competition’s top prize.

The INMA Global Media Awards were presented by association President Mark Challinor at the closing dinner of the 86th Annual INMA World Congress at the Victoria and Albert Museum in London before more than 300 media executives. The V&A is considered the world’s leading museum of art and design, and the awards dinner was held in its Raphael Gallery.


The 2016 competition generated 699 entries from 264 news brands in 40 countries. The competition was judged in February and March by an international jury of 41 executives from 19 countries representing the worlds of media and marketing.

The competition rewards six activities key to commercial and brand success at media companies:
1.    Energizing brands
2.    Creating new products
3.    Growing, engaging, and monetising audiences.
4.    Growing advertising revenue
5.    Developing customer insights
6.    Instilling innovation

The Global Media Awards competition is the news media industry’s premier barometer for growing audience, revenue, and brand across platforms. Overall, 40 first place awards in 20 categories across two audience groups were presented to 34 news media companies. INMA has presented industry awards for excellence since 1935.

“It was an amazing spectacle to behold – the world’s top media industry innovation initiatives presented amid the splendor of the world’s leading museum of art and design,” said Earl J. Wilkinson, executive director and CEO of INMA on the dinner’s venue. “Despite enormous transformational challenges, media companies are finding new ways to connect with audiences and advertisers across platforms. It is an honour for INMA to be front and center at the pinnacle of achievement for these companies.”

The “Best In Show” award, signifying the top initiative among the 699 entries in the INMA Global Media Awards 2016 competition, went to Schibsted-owned Swedish media company Svenska Dagbladet for “The Pyramid,” a sophisticated road map boldly designed to thrive in the news media ecosystem. The initiative delivered in-depth insights on customer segmentation and the implementation of a smart paywall. Its new design with customised areas conveyed excellent brand positioning and outcomes, according to judges.

Meanwhile, judges picked top entries in five world regions:
Best In Asia/Pacific: Fairfax Media New Zealand for “News Rewired - Writing Our Next Chapter”
Best In Europe/Middle East/Africa: Svenska Dagbladet, Sweden, for “The Pyramid”
Best In Latin America: Vanguardia, Mexico, for “#Soy Noticia” (I Am News)
Best In North America: The Globe and Mail, Canada, for “The Globe and Mail Federal Leaders’ Debate on the Economy”
Best In South Asia: Mumbai Mirror, India, for “Mumbai Heroes”
From these regional winners, judges selected Svenska Dagbladet global “Best In Show.”


Six companies won two first-place awards: Aftenposten of Norway, Fairfax Media New Zealand, Mumbai Mirror of India, The Straits Times of Singapore, VG of Norway, and Zero Hora of Brazil.

INMA Global Media Awards First Place Recipients Category 1: Best Brand Awareness Campaign

Group 1
First Place: The Advertiser, The Courier-Mail, The Daily Telegraph, and Herald Sun, Surry Hills, Australia, “News Corp Australia Project Icon”

Second Place: The Oklahoman, United States, “The Oklahoman Brand Campaign”
Third Place: Gazeta do Povo, Curitiba, Brazil, “A Brand-New Newspaper”
Group 2

First Place: Aftonbladet/Svenska Dagbladet/Schibsted, Stockholm, Sweden, “Yellow Boats”
Second Place: VG, Oslo, Norway, “VG’s 70th Anniversary”
Third Place: The Wall Street Journal, New York, United States, “WSJ Make Time”
Category 2: Best Public Relations or Community Service Campaign

Group 1
First Place: Mumbai Mirror, India, “Mumbai Heroes”
Second Place: The Spokesman-Review, Spokane, United States, “Emotion Revolution”
Third Place: London Evening Standard, United Kingdom, “The Estate We’re In”

Group 2
First Place: The Independent, London, United Kingdom, “#Refugeeswelcome - Independent Online and Print”
Second Place: Gazeta Wyborcza, Warsaw, Poland, “City Labs – How Gazeta Wyborcza Changed Polish Cities”
Third Place: El Tiempo, Bogotá, Colombia, “No Time to Keep Quiet”
Category 3: Best Use of an Event to Build a News Brand

Group 1
First Place: The Arizona Republic, Phoenix, United States, “The Arizona Storytellers Project”
Second Place: Correio, Salvador, Brazil, “Afro Fashion Day Salvador”


Third Place: Herald Sun, Southbank, Australia, “Herald Sun 25th Anniversary”
Group 2
First Place: The Globe and Mail, Toronto, Canada, “The Globe and Mail Federal Leaders’ Debate on the Economy”
Second Place: The Times of India, New Delhi, India, “TOI Green Drive”
Third Place: The Times & The Sunday Times, London, United Kingdom, “Build The News”
Category 4: Best New Print Product
Group 1
First Place: Gazeta do Povo, Curitiba, Brazil, “A Brand-New Newspaper”
Second Place: The Advertiser, Adelaide, Australia, “The Advertiser Real Estate Magazine”
Third Place: Publimetro, Mexico, “IGN Mexico”
Group 2
First Place: The Economist, London, United Kingdom, “The World If from The Economist”
Second Place: Die Welt, Berlin, Germany, “Blau”
Third Place: The Wall Street Journal, New York, United States, “WSJ One Journal”
Category 5: Best Use of Mobile

Group 1
First Place: Newsday, Melville, United States, “Newsday Mobile App”
Second Place: Toronto Star, Canada, “Toronto Star Touch”
Third Place: Isolezwe, Durban, South Africa, “Isolezwe Asidlale Mobile Campaign”
Group 2
First Place: Helsingin Sanomat, Helsinki, Finland, “Nyt Chat App - Media is Talking to You”
Second Place: Frankfurter Allgemeine Zeitung, Germany, “FAZ DerTAG”
Third Place: AsiaOne, Singapore, “AsiaOne Mobile Apps for iOS and Android”
Category 6: Best Use of Video

Group 1
First Place: Waikato Times/Stuff.co.nz, Wellington, New Zealand, “All In”
Second Place: Newsday, Melville, United States, “Newsday Multimedia”
Third Place: The Advertiser, The Courier-Mail, The Daily Telegraph, and Herald Sun, Surry Hills, Australia, “News Corp Australia Project Icon”
Group 2
First Place: VG, Oslo, Norway, “VG’s 70th Anniversary”
Second Place: Aftonbladet, Stockholm, Sweden, “Aftonbladet Perspektiv”
Third Place: El Tiempo, Bogotá, Colombia, “Time to Fly”
Category 7: Best Launch of a Brand or Product to Create An Audience Segment
Group 1
First Place: North-West Evening Mail, Barrow-in- Furness, United Kingdom, “Choose South Cumbria”
Second Place: Gazeta do Povo, Curitiba, Brazil, “Enkontra.com”
Third Place: Toronto Star, Canada, “Toronto Star Touch Launch”
Group 2
First Place: Il Giornale.it, Milan, Italy, “Crowdfunding for War Reporting”
Second Place: The New Zealand Herald, Auckland, New Zealand, “WatchMe”
Third Place: Metro International, Santiago, Chile, “IGN”
Category 8: Best Idea to Encourage Print Readership or Engagement

Group 1
First Place: Mumbai Mirror, India, “Mumbai Mirror Girls Soccer League”
Second Place: Cape Argus, Cape Town, South Africa, “Student Co-Edited Edition”
Third Place: Gazeta do Povo, Curitiba, Brazil, “The Club Of People Who Don´t Know Boredom”

Group 2
First Place: Gazeta Wyborcza, Warsaw, Poland, “Travelling Museum of Polish History”
Second Place: Aftenposten, Oslo, Norway, “Not Just Another Diva!”
Third Place: Dainik Jagran, New Delhi, India, “Creating a Newspaper For The Future, By The Future”
Category 9: Best Idea to Grow Digital Readership or Engagement

Group 1
First Place: Correio, Salvador, Brazil, “The Silence of the Innocents”
Second Place: Gannett Network of Local Publications, McLean, United States, “Insider Program”
Third Place: Winnipeg Free Press, Canada, “Revamped E-mail Marketing”
Group 2
First Place: Politiken, Copenhagen, Denmark, “How to Get Users to Register”
Second Place: El Espectador – Comunican, Bogotá, Colombia, “Vote In Good Conscience”
Third Place: Financial Times, New York, United States, “Financial Times Engagement Metric”

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