The might use some functions that are currently under testing with Facebook Messenger, like the ability to interact with consumers or businesses that marketers could pay for.

WhatsApp, Facebook-owned messaging service, may use some functions that are being tested with Facebook Messenger, according to  Bloomberg report.

“We think that enabling that B2C messaging has good business potential for us,” David Wehner, Facebook’s chief financial officer, said at a JPMorgan technology conference.

“As we learn those things, I think there’s going to be opportunities to bring some of those things to WhatsApp, but that’s more longer-term than the near-term,” Wehner said.

Facebook completed its purchase mobile messaging service WhatsApp for up to  USD 22 billion in cash and stock in the firms biggest ever acquisition. Facebook had said it is keeping WhatsApp as a separate service, just as it did with Instagram, which it bought for about USD 715.3 million.

WhatsApp has more than 450 million monthly active users. In comparison, Twitter had 241 million users at the end of 2014.