Following a small test yesterday, Facebook users will be able to use a redesigned status menu to select 'live video', reports stated. As on earlier entrants Meerkat and Periscope, Facebook's streams display the number of live viewers, the names of friends who are watching, and real-time comments as they are written.

But unlike the live-streaming pioneers, Facebook users would be able to save videos to their timeline and can stay there unless they choose to delete them. The move reflects both Facebook's eagerness to capture more of the real-time content.

Live video is somewhat at odds with Facebook's algorithmic News Feed, which sorts the hundreds or thousands of posts your friends have shared based on the likelihood you will engage with them.

A live broadcast set to 'public' will generate a push notification that only goes out to an algorithmically generated list of 'close friends' -  likely a small number of people.