The 'Absolute' edition cars come with a customized accessory pack which offers additional value to customers during the festival season at no extra cost, Nagesh Basavanhalli, President and Managing Director, FIAT Chrysler India Operations, said.
India is an important market for the company, he said, adding the Absoltue edition of Linea and Punto will support additional features which will distinguish them from the regular existing versions.
The Absoltue edition pack includes features like touch screen, GPS navigator with 3G tablet and smartphone functionality. A festive accessory pack worth Rs 25,000 will be offered free on every car. Customers can avail maximum benefits of up to Rs 70,000 on the Linea and Rs 60,000 on the Punto, he said adding existing customers can also avail this offer by just paying Rs 25,000.
The company has presently 90 dealerships across the country selling exclusively Fiat cars. Another 18 dealerships will be set up to take the total dealerships to over 100 by this year end.
The company presently has seven sales centers in Kerala and three more would be set up soon, he said.