ME features a 5.2-inch HD display and runs 2.2 GHz Mediatek MT6795 octa core processor coupled by 3GB of RAM. With 5.0 Lollipop OS, the smartphone offers 32GB of internal storage which can be further expanded up to 2TB via microSD card.

The device features a 20-megapixel rear camera with BSI sensor and f/2.2 aperture, and 4-UltraPixel front-facing camera with f/2.0 aperture. The handset also comes with a fingerprint sensor besides an ambient light sensor, proximity sensor, accelerometer, digital compass, and gyroscope.

On connectivity, the 4G-enabled HTC One ME includes NFC, Bluetooth 4.0, GPS/ A-GPS, dual-band Wi-Fi 802.11 b/g/n/ac, DLNA, and Micro-USB 2.0 connectivity.

HTC is confident of attaining 10 percent market share in India by 2015 in terms of volume. The company is getting maximum business from smartphones priced in the range of Rs 15,000 to Rs 30,000 in the country. HTC has increased it service and collection points across 200 cities.