“Unifare Card combines the benefits of a debit or a credit card along with a Delhi Metro Smart Card and has the added facility of auto top-up of fare balance,” ICICI Bank Executive Director Rajiv Sabharwal said.

Unifare Card is the only card in the country that comes with this facility and the bank expects to issue one lakh cards by March 2015. At present, the metro has an average of 24 lakh riders daily.

Explaining features of the card, Sabharwal said the unique auto top-up facility on the card automatically recharges the amount on the transit chip when the balance drops below a certain specified threshold limit.

The auto top-up is triggered at the start of the customer's journey when the transit chip makes contact with the Delhi Metro servers at the entry gate, he added.

The Executive Director of ICICI Bank further said the card offers a 10 percent discount on travel fare at Delhi Metro, as available on metro smart cards and 2.5 percent fuel surcharge waiver across HPCL pumps. He added that the user would also be entitled to reward points based on card spent.

"We aim to provide hassle free travel to our commuters and seamless payment options are an integral part of that proposition. This is the next step in providing that convenience,” DMRC Managing Director Mangu Singh said while speaking at the occasion.

The bank has also tied up with metro rail operators to launch similar cards for metro commuters in Mumbai, Hyderabad and Bangalore.

(JPN/Agencies)        

Latest News from India News Desk