Total shipments stood at 1.03 million units in the third quarter of 2014, while the same stood at 1.07 million in the April-June period. "Nearly 1.36 million tablet PCs were sold (shipped) in the quarter by as many as 38 domestic and international vendors. However, only 12 vendors shipped in significant volumes of more than 20,000 units each during the period," CMR said in a statement.
It attributed the growth to the aggressive approach by Pantel Technologies (16.4 per cent share), which was earlier exclusively packaged with state-run telecom operator BSNL's mobile services.
"The vendor has now broadened focus to target both the government and retail sectors. Further, on account of the festive season in India, a number of vendors pre-stocked shipments for sale during the month of October," it added.
Other players that saw a good growth in this quarter versus the previous quarter were Samsung (14.9 per cent share), Micromax (14 per cent), Datawind (13.2 per cent), iBall (11.8 per cent), CMR said.
"We have been repeatedly saying that tablets need an enterprise/government orientation and this is what players like Pantel have been able to successfully adopt. With not much sales happening at the consumer side and the enterprises also not so bully about this product, the procurement in the government domain have helped this product to re-surface," CMR lead analyst telecoms practice Faisal Kawoosa said.


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