Varanasi has five constituencies of which three- Varanasi North, South and Cantonment Assembly segments are largely urban and semi-urban in nature. (Agencies)
The road show will focus on Rohania and Sevapuri Assembly constituencies.
He is also expected to meet his supporters at Sigra stadium here.
Kejriwal had on Tuesday accepted the challenge to contest against Modi from this temple city.
"I am ready to face this challenge but I will need your support. I don't have money to contest the election. And like Madan Mohan Malviya, who built the Banaras Hindu University, seeking alms from people, even I shall have to do the same way," he said.
Accusing Modi of being an "agent" of industrial houses, Kejriwal warned that if he comes to power ‘land will be snatched from farmers and given to Adanis and Ambanis at cheap rates.
“And farmers will have no option but to commit suicide,” he added.
Kejriwal earlier said that a myth about Modi having developed Gujarat was being perpetuated by a section of media while in reality the BJP leader was gifting away farmers' land to industrialists and followed policies, which were against small businessmen.
He said 60,000 small and medium enterprises in Gujarat had shut shop, all aimed at benefiting big industrialists.
Varanasi has five constituencies of which three- Varanasi North, South and Cantonment Assembly segments are largely urban and semi-urban in nature.