The CEO recruitment program is an unprecedented campaign both in terms of scale and nature undertaken in India so far. The application for the CEO program will open at 12pm, June 15, 2016 and will close at 10am, June 20, 2016. All applicants will be required to visit LeMall.com at 12pm, June 20, 2016 and secure their position as a LeEco CEO. Applicants can grab the seat in the board room on the 20th of June as the first 200 applicants only will be the lucky ones to become a, 'LeEco CEO'.
    
These 200 Chief Experience Officers will get the phone free of charge, together with a privilege card, which will offer numerous benefits to users. In addition, the Superphone will come with industry's first Type C CDLA interface replacing the age-old 3.5mm headphone port. The registration window will be opened on LeMall.com (LeEco's marketplace e-commerce website), and users can also be seamlessly redirected to LeMall.com through LeEco's official Facebook and LeMe Community. Early adopters will need to scramble to get
one 'CEO' position.
    
The company has also announced the first flash sale of its newly launched Le Max 2 on June 28, 2016, and Le 2 in early July, while the registration of both models will kick off on June 15 on both Flipkart and LeMall.com. On June 8, at a packed event with close to 2000 people, LeEco announced that both its new Superphones comes at extremely attractive prices.

Le 2 comes with 3GB RAM+32GB ROM, Le Max2 packs in 4GB RAM+32GB ROM and the other variant of Le Max2 packs in 6GB RAM+64GB ROM.