The company has launched a range of decorative fans integrated with LED lights and touch pad remote regulator targeting customers aspiring for lifestyle choice at homes and commercial spaces, Luminous Power said in a statement.

The company has priced fans in the range starting from Rs 18,000 to Rs 23,000, it added. Commenting on the development, Luminous Power Technologies Managing Director Vipul Sabharwal said: "With our electric range of ceiling fans which are high on chic value and functionality, we are creating an altogether unmatched niche in the market".
The range is nothing that the Indian consumers have ever seen before and thus will help the brand in capturing the market with a first-mover advantage, he added.

The company is also going to launch one affordable variant of its decorative fan priced at Rs 7,000. Luminous Power offers power solutions such as home UPS, UPS, batteries, electrical equipment like switches and wires among others.
Founded in 1988, Luminous Power has eight manufacturing units and a network of 55,000 channel partners. French firm Schneider Electric has majority stake in Luminous Power Technologies.

Latest News  from Business News Desk