To gain the momentum for the launch of Canvas Doodle 3, Micromax has posted several messages on Facebook as well as a video on YouTube.

"Get inspired by clarity, like never before. The Micromax #CanvasDoodle3 is arriving shortly. Stay tuned!," said the company on Twitter.

Doodle 3 is expected to be installed with a large display (larger than its predecessor). Rumours also claim that the device will be powered by a 1.3GHz dual-core MediaTek processor. It will run on Google’s Android 4.2 Jelly Bean operating system, reports said.

The advertisement that Micromax has rolled out portrays a cartoon character with some amazing dance moves.