This is the first data platform to be born of the cloud and designed to enable businesses to transform themselves with cloud, data and intelligence. SQL Server 2016 is Microsoft's biggest leap into the future of data platform.

It helps businesses with intelligence-based decision making, giving them a strong competitive advantage. "Data is the new electricity for businesses today. It gives our customers the opportunity to catapult their growth. Microsoft's SQL Server 2016 is built for this data driven
world - customer tested and battle ready," said Karan Bajwa, Managing Director, Microsoft Corporation India.

"SQL 2016 supports encrypted query processing capabilities for advanced analytics, machine learning, mobile business intelligence, and data integration that addresses the security concerns of customers. It is today the world's only relational database to be born 'cloud-first' with the majority of features first deployed and tested on Azure," he added.

Analyst firm IDC projects that the digital universe will reach 40 zettabytes (ZB) by 2020 and will double every two years between now and 2020. This, combined with cloud conomics offering cost-effective compute capabilities, is providing businesses an unprecedented ability to analyze and derive deep insights from this data, in real-time.