London: A newly unveiled American hangover cure has offered revellers a helping hand by claiming to be second only to an "intravenous stuck in your arm".

The Bytox Hangover Prevention Patch, invented by the U.S. plastic and reconstructive surgeon Dr Leonard Grossman, has gone on sale in the UK following its launch in New York late last year.

According to the packaging, the patch replenishes the vitamins and acids lost when consuming alcohol in the same way that the intravenous "party drip" vitamin injections made famous by Rihanna earlier this year, although it has not received any official medical backing either here or in the U.S.

It has, however, received glowing reviews from consumers who have posted on websites.

"I tried it twice. Both times after nine or 10 martinis. I can only account for myself. It works great," a daily quoted one consumer as writing.

Users are instructed to attach the patch 45 minutes before drinking and leave it on until the next day or about eight hours after they finish drinking.

Grossman has claimed that the ingredients - B vitamins, acai berry, vitamins A, D, E and K and folic - are delivered continuously to the bloodstream as opposed to those from a pill which are excreted relatively quickly.

"The rationale for this 'game changing' body patch is to stop hangovers before they start," Firebox, which is selling the patch in the UK, said on its website.

"Easily applied, it is infused with a powerful blend of vitamins, nutrients and antioxidants which are absorbed whilst imbibing, meaning a faster recovery time. American inventor Dr Leonard Grossman claims 'only an intravenous stuck in your arm while drinking could be more effective than a Bytox patch'.

"It won't, however, prevent you getting drunk and definitely won't prevent embarrassing and/or regrettable behaviour," it added. The patches cost 12.99 pounds for a pack of five from Firebox.com.

(Agencies)

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