Motorola hinted at the Moto Maker launch with a Twitter post. “You’re about to experience a sea of choices. Find out how on June 15. What will you choose to do?” the Twitter post read.

“Choice has a blueprint. And you’re about to create it. Find out how on June 15!” Motorola India said in a post.

Moto Maker allow users to customize the smartphones with metal accents, colorful hues, real woods and leathers.

Moto X runs the latest version of Android OS  and users can create own voice prompt, like "What's up Moto X." Then ask questions, set reminders or get directions.

The users can choose from 27 back finishes, ranging from colorful hues to deep wood grains and genuine leathers. The users can also get their name or a message laser etched on the device.