"Earlier, when people came from outside, others used to discourage them that where are you going. Now, their own colleagues are saying that you have reached Uttar Pradesh and now take us to the state as well," Akhilesh asserted.

He launched the website of Film Bandhu, a body set up to execute the film policy, besides distributing subsidy under film policy. He said the state government has formulated a film policy, which has been a success.  "Thirty movies are being made here and more would be produced in future. A beginning has been made, people are coming to the state and producing films," he added.

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