The company, which has raised USD 40 million so far in Series B, counts eCommerce firm Snapdeal, Sequoia India, SAIF Partners, Ru-Net, Beenext and JAFCO Asia among its investors.

"We have closed our Series B round of funding with an additional USD 4 million from Innoven Capital, in addition to the USD 36 million raised from SnapDeal (around September), Sequoia India, SAIF Partners, Ru-Net, Beenext and JAFCO Asia," PepperTap CEO Navneet Singh said.

The one-year old company has also acquired Bengaluru-based hyperlocal grocery delivery startup Jiffstore for an undisclosed amount.

"Jiffstore's team of 40 people will join PepperTap's Gurgaon and Bengaluru offices. PepperTap aims to use synergies with Jiffstore to build an excellent customer experience," Singh said.

While he did not disclose the size of the deal, Singh said the transaction is a mix of cash and stock.

Talking about expansion to other cities, Singh said the company is focussing on strengthening its presence in the cities of operation rather than adding new cities.

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