The announcement was made by Rajan Navani, Vice-Chairman and Managing Director of Pune-based JetSynthesys Private Limited, here yesterday.

JetSynthesys's gaming arm, PlayIzzOn Technologies, is transforming this idea into an exciting game destination for the legendary cricketer.

The partnership has been initiated in association with Fluence, a leading celebrity digital network, a media release said.

"It is exciting to have my first digital game being developed...I am involved with different things and this experience will be something all of us will enjoy together," Tendulkar said.

Latest News from Sports News Desk