01 May 2016
Mumbai: Luxury carmaker Mercedes-Benz is adopting a kiosk approach at high footfall areas in key cities for promoting the brand through greater 'consumer engagement' as it aims at double-digit growth this year through a line-up of new launches."We believe in innovation which has been a key tenet of our consumer engagement. This year we will introduce some more unique consumer engagement initiatives and in the form of 'pop-up stores'.
30 Apr 2016
Mumbai: Seeking to recover their dues from beleaguered businessman Vijay Mallya, lenders today initiated an auction of various brands and trademarks of the long-grounded Kingfisher Airlines, including its once-famous tagline 'Fly The Goodtimes', but bidders were hard to come by.
29 Apr 2016
New Delhi: Drawing flak for naming Salman Khan as the Indian Olympic contingent's goodwill ambassador, the IOA has now approached cricket icon Sachin Tendulkar and Oscar-winning music composer AR Rahman to take up the same role along side the controversial Bollywood star.
29 Apr 2016
Mumbai: Veteran screenwriter Salim Khan, who has been criticised for supporting the appointment of his superstar son Salman Khan as the goodwill ambassador of the national contingent for the Rio Olympics, is unhappy at being called "unfair" and "arrogant".
28 Apr 2016
New Delhi: Farhan Akhtar, who played Milkha Singh in biopic "Bhaag Milkha Bhaag", feels the sprint legend's comments over the appointment of a Bollywood celebrity as the goodwill ambassador for the Indian contingent at Rio Olympics were taken out of context and twisted.
14 Apr 2016
Vijayawada: Leading actor Ajay Devgn and his actress wife Kajol will serve as brand ambassadors of Andhra Pradesh tourism, an official statement said on Tuesday.
26 Apr 2016
New Delhi: Controversies revolving around the appointment of Salman Khan as the goodwill ambassador for Rio Olympics do not seem to be ending anytime soon. The who's who of Bollywood and sports fraternity have been issuing statements since the news broke. While the film industry is backing the superstar, a majority of sportspersons have taken a tough stand against the decision and are demanding that Salman be recalled.
25 Apr 2016
New Delhi: The Indian Olympic Association (IOA) yesterday rushed to justify its decision to appoint Bollywood star Salman Khan as the goodwill ambassador of the national contingent for the Rio Olympics after several current and former sports icons criticised the move.
24 Apr 2016
New Delhi: Bollywood superstar Salman Khan was yesterday unveiled as the goodwill ambassador of the Indian contingent for the Rio Olympics to be held later this year.
07 Apr 2016
New Delhi: Bollywood actress Parineeti Chopra was named the brand ambassador of Vadilal ice-cream at an event here on yesterday.