27 Feb 2015
Geneva: The World Health Organisation (WHO) on Thursday lauded India's tobacco control mechanisms, calling the country a "champion" for curbing "tobacco marketing in films".
19 Feb 2015
Kolkata: Tata Docomo will be using Facebook to give a push to its digital marketing drive, a top official said.
19 Feb 2015
New Delhi: With the popularity and expanding reach of social media, around 90 percent of Indian brands plan to spend up to 15 percent of their annual marketing budget exclusively on social media, says an Ernst and Young (EY) study.
10 Feb 2015
Mumbai: The Cricket Board has convened meetings of its Marketing Committee and IPL Governing Council here on Tuesday.
09 Feb 2015
New York: People find a 'rare' item more alluring when it is presented as the only scarce product, says a study. When a bunch of items is presented as scarce, people choose relatively more of their favourite item, said the researchers, noting that scarcity polarizes preferences.
05 Feb 2015
New Delhi: Prime Minister Narendra Modi on Thursday said direct cash transfer schemes like the "PAHAL Yojana" will bring an end to black-marketing and subsidies will reach people more effectively.
03 Feb 2015
SEOUL: South Korea's Samsung Electronics Co Ltd said on Tuesday it has appointed a new smartphone marketing chief, less than a month before the expected unveiling of its next flagship Galaxy S handset.
04 Jan 2015
New Delhi: The government will soon come out with guidelines to set up online agri-platforms, on the lines of Amazon and Jabong, to promote hassle-free sale of farm produce and thereby help farmers get good returns.
19 Jan 2015
New Delhi: Aiming to set up a national common market for agri-produces, the Centre on Monday held consultations with State governments on bringing marketing reforms including changes in APMC Act.