Prasar Bharti, during the case hearing, told the Apex Court it cannot run new channels for broadcasting world cup cricket matches.

The Supreme Court had on February 10, agreed to hear the Central government and Prasar Bharti's plea challenging the Delhi HC order by which Doordarshan was barred from sharing with cable operators the live feed provided to it by ESPN and Star, which hold exclusive telecasting rights for the Cricket World Cup 2015.

The Delhi High Court, earlier in February, had barred Doordarshan from sharing the live feed.

While the court had barred Doordarshan from sharing the World Cup live feed with cable operators, it had declined the plea to quash Prasar Bharti's 2000 notification making it mandatory for cable operators to carry DD National and DD News channels.

The order was passed on the plea of the Board of Control for Cricket in India, ESPN and Star who had contended that cable TV operators were getting live feeds through DD channels free of cost, resulting in loss of revenue for them.

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