Ringing Bells Pvt Ltd president Ashok Chadha said that since the company will hand over 25 lakh 'Freedom 251' phones to the people who have registered for it online, the firm is now considering whether to stop the registration process or not as there are two more days left to pre-order the phone till 8pm on February 21.

"The pre-booking numbers we received are sheer humongous. I am happy that so many Indians have responded to our 'Make in India' smartphone call. Now the onus is on us to deliver on the promise and I am hopeful that we will be able to start delivery latest by April 10 and finish well before the June 30 deadline," Chadha said.

The smartphones will be handed over via first-come-first-serve basis, he announced.According to Chadha, the company is looking to set up two more units - one each in Noida and Uttarakhand. But how fast the company is going to start the manufacturing and churn out devices is a big question.

Chadha further said that while the manufacturing cost of the phone is high, it will be recovered through a series of measures like economies of scale, innovative marketing, reduction in duties and creating an e-commerce marketplace.

However, how well the little-known firm is placed to achieve this task is yet to be known."We are only looking at slim margins here. The aim is to first empower people especially from rural parts of the country to connect with the mainstream with this cheap yet powerful smartphone," he added.