Tinder Plus' subscription fees varies by age and country. Reportedly, users under the age of 30 are asked to pay  USD 9.99 a month and older users USD 19.99. It is being speculated that prices can be as low as USD 2.99.

"We've priced Tinder Plus based on a combination of factors, including what we've learned through our testing, and we've found that these price points were adopted very well by certain age demographics," Tinder spokeswoman Rosette Pambakian was quoted as saying.

The app has spread widely among smartphone users, getting particular attention at the Sochi Olympics when athletes bragged about "tindering" for fast hookups.

"With Tinder Plus we're giving our users access to their two most-requested features through Passport and Rewind, as well as unlimited liking capabilities."

Users can take back a swipe if they have accidentally swiped left using the feature “rewind” and in case one has rejected a potential date, they can find that person again later.

"Rewind lets you take back your last swipe," Tinder says. "If you accidentally swiped left on someone you want to get to know, they're no longer lost in the Tindersphere forever. Now you can get him/her back with the touch of a button."

In case of place change such as ahead business trips or vacation, users can modify their location to match with people around the world by using the 'Passport' feature.

Tinder has also issued instruction on a minimum limit, how many times a user can swipes right or like certain time period. If the limit is exceeded, users must wait 12 hours to swipe again.