Jagran Post

Festive season: Utility vehicle sales up

New Delhi: The ever rising prices of petrol seem to have given a major dent to the car sales. Despite the festive season, no significant customer rush has been witnessed. However, contrary to that, the humble diesel prices are giving much needed boost to the sales of utility vehicles.

The demand of utility vehicles is giving new spike to the domestic car market. The sales figures of Maruti Suzuki, Mahindra & Mahindra and Hyundai are coming back on track, whereas only a little improvement has been seen in the figures of Tata Motors and Ford.

The Indian auto major Maruti Suzuki’s sales have jumped by 86 percent. In October 2012, it has sold a total of 96,202 units. The new Alto 800 which was launched in last month has contributed big to the recovery of sales volume. However, the strike in Manesar plant last year is also seen as one of the reasons behind the momentous jump in the statistical figures. Maruti Suzuki was successful in selling around 51,000 units in October 2011.        

The officials of Maruti Suzuki are expecting the sales figures to continue its uptrend in November 2012 as well thanks to the good number of advance booking. The Life Utility Vehicle (LUV) Ertiga has also contributed to the growth of sales.

Hyundai is also witnessing positive impact in the sales figure in this festive season. The sales have gone up by 8.8 percent. Hyundai is the only company whose petrol cars sales in on the rise. It is also evident from the fact that the companies which are selling utility vehicles are becoming more successful.

Toyota Kirloskar Motors has seen 14 percent surges in the sales volume. Deputy Managing Director (Marketing) of Toyota Kirloskar Motors Sandeep Singh said that passenger car market is still going through slowdown. It may see growth in coming days.

Tata Motors is witnessing growth only because of its utility vehicles. The company is finding it difficult to sell Nano even in the festive season. Its sales have accounted a meager growth of 4 percent.
The sales of Indica have grown by 38 percent. On the other hand, sales of Sumo, Aria, Safari and Venture have increased by 12 percent.    

JPN/Bureau

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